ISSN: 2993-9585
Editor: Pirnazarov Nurnazar Rashid Ulì

| Pages | Title and author(s) |
|---|---|
| 100-111 | Marketing Strategies for Chinese Food in Khon Kaen, Thailand, From the Perspective of Consumer Behaviour Huilin Zhan, Chuanchen Bi, P. Paul Jose Keywords: Consumer Behaviour; Thai Market; Overseas Chinese Food; Marketing Strategy; SWOT Analysis; Decision Making; Cross-Cultural Exchanges; Marketing Techniques. DOI: 10.69888/FTSSSL.2025.000494 |
| 112-119 | The Blue Economy Concept in Coastal Area Development and Marine Tourism in Indonesia Lis M. Yapanto, Kasful Anwar, Heri Wahyudi Keywords: Blue Economy; Sustainable Development; Coastal Resource Management; Marine Tourism; Policy Integration; Community Empowerment; Environmental Conservation; Marine Economy. DOI: 10.69888/FTSSSL.2025.000495 |
| 120-129 | Analysis of Fraud Cases: Case Studies of Northern Rock, Foxconn, and Wells Fargo Ramadhan Diansyah Putra, Darwin Angjaya, Caroline Tiofanny, Riana Sari, Iskandar Muda, S. Benitta Sherine Keywords: Corporate Fraud; Case Study; Risk Management; Wells Fargo; Northern Rock; Economic Events; Risk-Misrepresentation; Incentive Pressure; Correlated Relationship. DOI: 10.69888/FTSSSL.2025.000496 |
| 130-137 | The Concept of Systems Thinking in Community Leadership: A Preliminary Insight Ahmad Aizuddin Md. Rami, Asmawi Ibrahim, Ahmed Ahmed Olaitan Keywords: Systemic Thinking; Community Leadership; Thinking Skills; Organisational Development; Dynamic Thinking; Continuous Learning; Collective Adaptation; Reductionist Thinking. DOI: 10.69888/FTSSSL.2025.000497 |
| 138-145 | Exploring How Fan Emotions Towards Teams and Athletes Drive Merchandise Purchases Ramadas Kandath Keywords: Fan Emotions; Sports Merchandise Purchases; Strong Emotional Bonds; Emotional Connections; Driving Economic Outcomes; Team Success; Personal Identification; Emotional Dynamics. DOI: 10.69888/FTSSSL.2025.000498 |